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1.
Understanding brands / produced and directed by Kurt Breitenmoser ; written by Luke Preston. [print] by
Material type: Film Film; Type of visual material: videorecording
Language: English Original language: English Subtitle language: English
Publisher number:
  • FFH 42209 Films for the Humanities and Sciences
Publication details: New York : Films for the Humanities and Sciences (c)2010
Availability: Items available for loan: G. Allen Fleece Library (1)Call number: HD69.B7.U534 2010.

2.
Authenticity : what consumers really want / James H. Gilmore, B. Joseph Pine II. by
Material type: Text Text; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business School Press, (c)2007
Availability: Items available for loan: G. Allen Fleece Library (1)Call number: HF5415.15.

3.
The experience economy /B. Joseph Pine II, James H. Gilmore. by
Edition: Updatedition. edition.
Material type: Text Text; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business Review Press, (c)2011
Availability: Items available for loan: G. Allen Fleece Library (1)Call number: HF5415.15.

4.
Selling the Silver Bullet : the Lone Ranger and transmedia brand licensing / Avi Santo. by Series:
Edition: First edition.
Material type: Text Text; Literary form: Not fiction
Publication details: Austin : University of Texas Press, (c)2015
Availability: Items available for loan: G. Allen Fleece Library (1)Call number: HF5415.15.

5.
A profile of the United States toy industry : serious fun / Christopher Byrne. by Series: 2013 digital library | Industry profiles collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2013.]
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (2)Call number: HD9993.T693U5, ...

6.
Leveraging business analysis for project success / Vicki James. by Series: Portfolio and project management collection
Edition: Second edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2019.]
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (2)Call number: HD38.7, ...

7.
Getting to market with your MVP : how to achieve small business and entrepreneur success / J.C. Baker. by Series: Entrepreneurship and small business management collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2018.]
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (2)Call number: HF5415.153, ...

8.
Building a story brand : clarify your message so customers will listen / Donald Miller. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: [New York, New York] : HarperCollins Publishers, (c)2017
Other title:
  • Building a story brand
Availability: Items available for loan: G. Allen Fleece Library (1)Call number: HF5415.M555.B855 2017.

9.
Working in business and finance : an insider's no-nonsense career guide / Joseph A. Malgesini. by Series: Business career development collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2024.]
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (1)Call number: HF5382.5.U5.

10.
Brand naming : the complete guide to creating a name for your company, product, or service / Rob Meyerson. by Series: Marketing collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2021.]
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (1)Call number: HF5415.1255.

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