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1.
Profiting from services and solutions : what product-centric firms need to know / Valarie A. Zeithaml, Stephen W. Brown, Mary Jo Bitner, and Jim Salas. by Series: Service systems and innovations in business and society collection | 2014 digital library
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2014.]
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (2)Call number: HF5415.153, ...

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2.
Exporting : key considerations for international business growth : products, communication, brands, trade shows, channels, culture, and cash / Laurent Houlier and John Blaskey. by Series: International business collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2020.]
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (2)Call number: HF1416.5, ...

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3.
Basics of branding : a practical guide for managers / Jay Gronlund. by Series: 2013 digital library | Marketing strategy collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2013.]
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (6)Call number: HF, ...

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