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Glencoe entrepreneurship : building a business / Kathleen Allen, Earl C. Meyer [print]

By: Contributor(s): Material type: TextTextPublication details: Columbus, Ohio : Glencoe/McGraw-Hill, (c)2011.Description: xxxvi, 636 pages : color illustrations ; 29 cm. + 1 teacher annotated edition (TM207, xxxvi, 636 pages : color illustrations ; 29 cm.)Content type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9780078897665
  • 9780078943263
Subject(s): LOC classification:
  • HD62
  • HD62.M612.G546 2011
Available additional physical forms:
  • COPYRIGHT NOT covered - Click this link to request copyright permission:
Contents:
Your potential as an entrepreneur -- Recognizing opportunity -- Global opportunities -- Unit 2. Researching and planning your venture. Feasibility and business planning -- Market analysis -- Types of business ownership -- The legal environment -- Site selection and layout planning -- Unit 3. Managing market strategies. The marketing plan -- The price strategy -- The promotion strategy -- The promotion strategy : developing and managing sales -- Unit 4. Managing your business processes. Preparing and planning to manage -- Managing purchasing and inventory -- Production management and distribution -- Managing operations and staffing -- Managing human resources -- Unit 5. Managing the finances of your business. Financing your business -- Accounting and financial reporting -- Financial management -- Unit 6. Growing your business. Risk management -- Making your business grow -- Social and ethical responsibility.
Subject: Glencoe Entrepreneurship: Building a Business teaches students the business and academic skills they need to build and manage a successful 21st century business. There is extensive coverage of successful young entrepreneurs and web-based businesses as well as traditional "brick and mortar" businesses. The development of a business plan is emphasized. - Publisher.
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Circulating Book (checkout times vary with patron status) Circulating Book (checkout times vary with patron status) G. Allen Fleece Library CIRCULATING COLLECTION Non-fiction HD62.7.A45 2011 (Browse shelf(Opens below)) Available 31923001445267

Grades 9-12.

Unit 1. Going into business yourself. What is entrepreneurship? -- Your potential as an entrepreneur -- Recognizing opportunity -- Global opportunities -- Unit 2. Researching and planning your venture. Feasibility and business planning -- Market analysis -- Types of business ownership -- The legal environment -- Site selection and layout planning -- Unit 3. Managing market strategies. The marketing plan -- The price strategy -- The promotion strategy -- The promotion strategy : developing and managing sales -- Unit 4. Managing your business processes. Preparing and planning to manage -- Managing purchasing and inventory -- Production management and distribution -- Managing operations and staffing -- Managing human resources -- Unit 5. Managing the finances of your business. Financing your business -- Accounting and financial reporting -- Financial management -- Unit 6. Growing your business. Risk management -- Making your business grow -- Social and ethical responsibility.

Glencoe Entrepreneurship: Building a Business teaches students the business and academic skills they need to build and manage a successful 21st century business. There is extensive coverage of successful young entrepreneurs and web-based businesses as well as traditional "brick and mortar" businesses. The development of a business plan is emphasized. - Publisher.

COPYRIGHT NOT covered - Click this link to request copyright permission:

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