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Emerging trends, threats, and opportunities in international marketing what executives need to know / Michael R. Czinkota, Ilkka A. Ronkainen, and Masaaki Kotabe. by Series:
Edition: first edition.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: [New York, N.Y. (222 East 46th Street, New York, NY 10017) : Business Expert Press, (c)2009
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (1)Call number: HF1416.

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The SAGE handbook of international marketing /edited by Masaaki Kotabe and Kristiaan Helsen. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Los Angeles ; London : SAGE, (c)2009
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (1)Call number: HF1416 .S24 2009 .

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