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Beating the commodity trap : how to maximize your competitive position and increase your pricing power / Richard A. D'Aveni.

By: Material type: TextTextPublication details: Boston, Mass. : Harvard Business Press, (c)2010.Description: 1 online resource (xiv, 194 pages) : illustrationsContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781422156162
Subject(s): Genre/Form: LOC classification:
  • HF1040 .B438 2010
Online resources: Available additional physical forms:
Contents:
The deterioration trap : how to manage market power to beat low-end competitors -- The proliferation trap : how to manage multiple threats to your competitive position -- The escalation trap : how to manage the escalating momentum of one-upmanship -- The diamond in the rough : how to keep finding your best competitive position.
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Holdings
Item type Current library Collection Call number URL Status Date due Barcode
Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) G. Allen Fleece Library ONLINE Non-fiction HF1040.7 (Browse shelf(Opens below)) Link to resource Available ocn865508328

Includes bibliographies and index.

The three commodity traps : from diamonds to glass -- The deterioration trap : how to manage market power to beat low-end competitors -- The proliferation trap : how to manage multiple threats to your competitive position -- The escalation trap : how to manage the escalating momentum of one-upmanship -- The diamond in the rough : how to keep finding your best competitive position.

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