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41.
Building a marketing plan : a complete guide / Ho Yin Wong, Kylie Radel, Roshnee Ramsaran-Fowdar. by Series: Marketing strategy collection
Edition: 1st ed.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher number:
  • 2 BEP
Publisher: [New York, N.Y.] (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2011.]
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (6)Call number: HF, ...

42.
Branding & AI : leveraging technology to generate brand revenue / Chahat Aggarwal. by Series:
Edition: First edition.
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Other title:
  • Branding and artificial intelligence
  • Branding and AI
Availability: Items available for loan: G. Allen Fleece Library (4)Call number: HF, ...

43.
Basics of branding : a practical guide for managers / Jay Gronlund. by Series: 2013 digital library | Marketing strategy collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2013.]
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (6)Call number: HF, ...

44.
Building a story brand : clarify your message so customers will listen / Donald Miller. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: [New York, New York] : HarperCollins Publishers, (c)2017
Other title:
  • Building a story brand
Availability: Items available for loan: G. Allen Fleece Library (1)Call number: HF5415.M555.B855 2017.

45.
Overcome AD-versity : how to put persuasion power in advertising / Barry Milavsky. by Series: Marketing collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2024.]
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (1)Call number: HF5822.

46.
Internal communication in the age of artificial intelligence / Monique Zytnik. by Series: Corporate communication collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2024.]
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (1)Call number: HD30.3.

47.
Winning with strategic marketing : driving success for startups and small businesses / David Altounian and Mike Cronin. by Series: Marketing collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2023.]
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (1)Call number: HF5415.13.

48.
Brand positioning with power : maximize your marketing impact / Robert S. Gordon. by Series: Marketing collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2023.]
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (1)Call number: HF5415.1255.

49.
How to think strategically : upskilling for impact and powerful strategy / Greg Githens. by Series: Business career development collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2023.]
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (1)Call number: HD30.28.

50.
Seamless : successful B2B marketing, selling, and account management / Peter D. Bayley ; with Kimball Bailey, Tom Cairns, and Michael S. K. Grant. by Series: Selling and sales force management collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2023.]
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (1)Call number: HF5415.1263.

51.
Win business with relationships : communication strategies inspired by entrepreneurs & taoism / Dr. May Hongmei Gao. by Series: Corporate communication collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2023.]
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (1)Call number: HF5718.

52.
Telling your story, building your brand : a personal and professional playbook / Henry Wong. by Series: Business career development collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2022.]
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (1)Call number: HF5549.5.C35.

53.
Pay attention! : How to get, keep, and use attention to grow your business / Cassandra M. Bailey and Dana M. Schmidt. by Series: Business career development collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2022.]
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (1)Call number: HF5415.

54.
Protecting the brand. Volume II, Busting the bootlegs / Peter Hlavnicka and Anthony Keats. by Series: Business law and corporate risk management collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2022.]
Other title:
  • Busting the bootlegs
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (1)Call number: HF5415.13.

55.
Brand vision : the clear line of sight aligning business strategy and marketing tactics / Jim Everhart. by Series: Marketing collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2022.]
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (1)Call number: HD30.28.

56.
Brand naming : the complete guide to creating a name for your company, product, or service / Rob Meyerson. by Series: Marketing collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2021.]
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (1)Call number: HF5415.1255.

57.
Dead fish don't swim upstream : real life lessons in entrepreneurship / Jay J. Silverberg and Bruce E. McLean. by Series: Entrepreneurship and small business management collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2021.]
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (1)Call number: HB615.

58.
Protecting the brand. Volume I, Counterfeiting and grey markets / Peter Hlavnicka and Anthony M. Keats. by Series: Business law and corporate risk management collection
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction ; Audience: Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2021.]
Other title:
  • Counterfeiting and grey markets
Online resources:
Availability: Items available for loan: G. Allen Fleece Library (1)Call number: HF5415.13.

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