TY  - BOOK
AU  - Kassan,Jenny
AU  - ProQuest (Firm)
TI  - Raise Capital on Your Own Terms: How to Fund Your Business Without Selling Your Soul
SN  - 9781523084739
AV  - HG4027 .R357 2017
PY  - 2017///
CY  - Oakland
PB  - Berrett-Koehler Publishers, Incorporated
KW  - New business enterprises
KW  - Finance
KW  - Venture capital
KW  - Entrepreneurship
KW  - Electronic Books
N1  - 2; Cover --; Title Page --; Copyright Page --; Dedication --; A Note to Readers --; Contents --; Foreword --; Introduction: You Can Raise Capital on Your Own Terms --; Part One: setting the stage --; Chapter 1 Busting the Myths: Forget Everything You Think You Know --; Chapter 2 Are You Ready? --; Chapter 3 The Legal Framework: What Your Lawyer Probably Won't Tell You --; Part Two: create your customized capital raising plan --; Step 1 Get Clear on Your Goals and Values --; Step 2 Identify the Right Investors for You --; Step 3 Design Your Offer --; Step 4 Choose Your Legal Compliance Strategy --; Step 5 Enroll Investors --; Step 6 Address Obstacles Head On --; Conclusion: Pulling It All Together-Your Go-to-Market Plan --; Notes --; Glossary --; Readers' Resources Website --; Assessments --; Are You Ready to Raise Capital? --; Capital Raising Decision Tool --; Index --; About the Author; 2; b
N2  - This book explains alternative capital raising strategies available to mission driven entrepreneurs and provides a six-step process for finding and enlisting investors
UR  - https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=1515129&site=eds-live&custid=s3260518
ER  -