HBR's 10 must reads on entrepreneurship and startups /Harvard Business Review, Steve Blank, Marc Andreessen, Reid Hoffman, and William A. Sahlman. Entrepreneurship and startups On entrepreneurship and startups Harvard Business Review's ten must reads on entrepreneurship and startups - Boston, Massachusetts : Harvard Business Review Press, (c)2018. - 1 online resource. - HBR's 10 must reads series .

"Featuring bonus article "Why the Lean Startup Changes Everything" by Steve Blank."

Includes bibliographies and index.

Hiring an entrepreneurial leader / How to write a great business plan / Why the lean start-up changes everything / The president of SRI Ventures on bringing Siri to life / In search of the next big thing: an interview with Marc Andreessen / Myths about venture capitalists / Chobani's founder on growing a start-up without outside investors / Network effects aren't enough / Blitzscaling": an interview with Reid Hoffman / Buying your way into entrepreneurship / The founder's dilemma / by Timothy Butler -- by William A. Sahlman -- by Steve Blank -- by Norman Winarsky -- by Adi Ignatius -- by Diane Mulcahy -- by Hamdi Ulukaya -- by Andrei Hagiu and Simon Rothman -- by Tim Sullivan -- by Richard S. Ruback and Royce Yudkoff -- by Noam Wasserman.

The best entrepreneurs balance brilliant business ideas with a rigorous commitment to serving their customers' needs. If you read nothing else on entrepreneurship, read these 10 articles by experts in the field. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you build your company for enduring success. Leading experts and practitioners such as Clayton Christensen, Marc Andreessen, Steve Blank, and Reid Hoffman provide the insights and advice you need to: Build a business from the ground up Adopt lean startup practices like business model experimentation Be realistic about how prescient your business plan can truly be Focus on the most important part of your business: the people Connect powerfully with your audience of investors and customers - Understand where companies with the most impact are launching now--



9781633694392


New business enterprises.
Businesspeople.
Entrepreneurship.


Electronic Books.

HB615 / .H377 2018