TY  - BOOK
AU  - Pine,B.Joseph
AU  - Peppers,Don
AU  - Rogers,Martha
TI  - Do You Want to Keep Your Customers Forever?
T2  - Harvard Business Review Classics
SN  - 9781633691421
AV  - HF5415 .D696 2010
PY  - 2010///
CY  - Boston
PB  - Harvard Business Review Press
KW  - Customer equity
KW  - Customer loyalty
KW  - Customer services
KW  - Electronic Books
N1  - 2; 2; b
UR  - https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=1798659&site=eds-live&custid=s3260518
ER  -