Lafley, A. G.

Playing to win : how strategy really works / A.G. Lafley and Roger L. Martin. - Boston, Mass. : Harvard Business Review Press, (c)2013. - 1 online resource (260 pages) : charts, illustrations.

Includes bibliographies and index.

Strategy is choice -- What is winning -- Where to play -- How to win -- Play to your strengths -- Manage what matters -- Think through strategy -- Shorten your odds -- Conclusion : the endless pursuit of winning.

Strategy is not complex. But it is hard. It's hard because it forces people and organizations to make specific choices about their future --



9781422187401


Procter & Gamble Company.


Strategic planning.
Success in business.
Organizational change.


Electronic Books.

HD30 / .P539 2013