Playing to win : how strategy really works /
A.G. Lafley and Roger L. Martin.
- Boston, Mass. : Harvard Business Review Press, (c)2013.
- 1 online resource (260 pages) : charts, illustrations.
Includes bibliographies and index.
Strategy is choice -- What is winning -- Where to play -- How to win -- Play to your strengths -- Manage what matters -- Think through strategy -- Shorten your odds -- Conclusion : the endless pursuit of winning.
Strategy is not complex. But it is hard. It's hard because it forces people and organizations to make specific choices about their future --
9781422187401
Procter & Gamble Company.
Strategic planning. Success in business. Organizational change.