Butman, John.

Breaking out : how to build influence in a world of competing ideas / John Butman. - Boston, Massachusetts : Harvard Business Review Press, (c)2013. - 1 online resource (252 pages)

Includes bibliographies and index.

The idea entrepreneur -- Fascination -- Expression -- Respiration -- Institution -- The thinking journey.

By highlighting the paths of French lifestyle guru Mireille Guilliano, TOMS founder Blake Mycoskie, and others, provides a method and a set of best practices for making ideas rise above the rest and impact the world.



9781422191408


New products.
Creative ability in business.
Creative thinking.
Diffusion of innovations.
Entrepreneurship.


Electronic Books.

HF5415 / .B743 2013