TY - BOOK AU - Hunter,Richard AU - Westerman,George TI - The real business of IT: how CIOs create and communicate business value T2 - Gartner, Inc./Harvard Business School Press series SN - 9781422171776 AV - HD30 .R435 2009 PY - 2009/// CY - Boston, Mass. PB - Harvard Business Press KW - Information technology KW - Management KW - Management information systems KW - Electronic Books N1 - 2; Take the road to IT value --; Avoid the value traps --; Show value for money --; Master the virtuous cycle --; Find the sources of new value --; Assess and select IT investments transparently --; Integrate technology, business processes, and organizational change --; Measure the value delivered --; The CIO-plus --; There's never been a better time to be a CIO; 2; b N2 - The authors reveal that the cost mind-set, a real handicap to any business today, stems from IT leaders' inability to communicate about the business value they create, so CIOs get stuck discussing budgets rather than their contributions to the organization. Learn how to communicate effectively about value from IT investments UR - https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=675127&site=eds-live&custid=s3260518 ER -