Shenkar, Oded. <br/><br/>
Copycats :  how smart companies use imitation to gain a strategic edge / 
Oded Shenkar. 
 - Boston, Mass. :  Harvard Business Press,  (c)2010. 
 - 1 online resource (241 pages) 
<br/><br/>Includes bibliographies and index. 
<br/><br/>Fat copycats --  The science and art of imitation --  The age of imitation --  The imitators --  Imitation capabilities and processes --  Imitation strategies --  The imovation challenge. 
<br/><br/> "In business, imitation gets a bad rap: some business leaders see imitators as 'me too' players forced to copy because they have nothing original to offer. In Copycats, Oded Shenkar challenges this viewpoint. He reveals how imitation - the exact or broad-brushed copying of an innovation - is as critical to prosperity as innovation, especially when the two are used together."-inside jacket. 
<br/><br/>
<br/><br/><label>ISBN: </label>9781422160633 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Competition--Management.<br/>Imitation--Economic aspects.<br/>Diffusion of innovations--Management.<br/>New products.<br/>Strategic planning.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic Books.
<br/><br/><label>LC Class. No.: </label>HD41  / .C679 2010