TY  - BOOK
AU  - Pine,B.Joseph
AU  - Gilmore,James H.
TI  - The experience economy /B. Joseph Pine II, James H. Gilmore
SN  - 9781422143438
AV  - HF5415 .E974 2011
PY  - 2011///
CY  - Boston, Mass.
PB  - Harvard Business Review Press
KW  - Product management
KW  - Marketing
KW  - Diversification in industry
KW  - Customer services
KW  - Electronic Books
N1  - Revised edition of: The experience economy : work is theatre and every business a stage. 1999; 2; Preview to the updated edition: Beyond goods and services --; Preview: step right up : Welcome to the experience economy --; Setting the stage --; The show must go on --; Get your act together --; Experiencing less sacrifice --; Intermission: a refreshing experience : Work is theatre --; Performing to form --; Now act your part --; The customer is the product --; Finding your role in the world --; Encore: exit, stage right; 2; b
UR  - https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=674884&site=eds-live&custid=s3260518
ER  -