Tjan, Anthony K.

Heart, smarts, guts, and luck : what it takes to be an entrepreneur and build a great business / Anthony K. Tjan, Richard J. Harrington, and Hsieh, Tsun-Yan. - Boston : Harvard Business Review Press, (c)2012. - 1 online resource (xvi, 236 pages) : illustrations.

Includes bibliographies and index.

Introduction -- Defining the traits and profile of great entrepreneurs -- Heart : winning with the heart -- Smarts : IQ is only the beginning -- Guts : how to initiate, endure, and evolve -- Luck's inevitable role in business building -- Business archetypes and iconoclasts -- Putting it all together -- True north questions for reflection -- Wisdom manifestos -- Eat survey -- TK.

Examines the traits that define most people who achieve success, heart, smarts, guts, and luck, and helps readers to determine which traits they possess.



9781422142318


Entrepreneurship.
New business enterprises.
Success in business.


Electronic Books.

HB615 / .H437 2012