TY - BOOK AU - Brown,Betty Jean AU - McGraw-Hill Education (Firm) AU - Clow,John E. TI - Introduction to business SN - 9780021400454 AV - HF5351.M478.I587 2015 PY - 2015/// CY - Columbus, Ohio PB - McGraw-Hill Education KW - Business education KW - Textbooks N1 - At head of title: Glencoe; 4; Unit 1: The economy and you. Basic economic concepts ; Economic resources and systems ; Economic activity in a changing world ; Business ethics and social responsibility --; Unit 2: Owning and operating a business. Entrepreneurship ; Business ownership and operations ; Business management ; Leadership in management ; Technology and business --; Unit 3: Influences on business. Business in a global economy ; The role of government in our economy ; Money and financial institutions --; Unit 4. Marketing. Marketing in today's world ; Advertising --; Unit 5: Human resources. Human resources management ; Culture and diversity in business --; Unit 6. Financial and technological resources. Managing business finances ; Technology in the workplace ; Computer basics --; Unit 7: Career planning in a global economy. Career planning ; Getting a job --; Unit 8: Buying goods and services. Making consumer decisions ; Consumer rights and responsibilities ; Protecting consumers --; Unit 9: Credit. The basics of credit ; How to get and keep credit ; Credit and the law --; Unit 10: Money management. Managing personal finances ; Checking accounts ; Savings accounts ; Investing ; Real estate and other investment options --; Unit 11: Risk management. The basics of risk management ; Vehicle and property insurance ; Life and health insurance --; Appendices. Math appendix ; Business plan appendix --; Key terms glossary ; Academic vocabulary glossary --; Index; Grade levels: 9-12; 2 ER -