TY - BOOK AU - Salgó,Eszter TI - Images from paradise: the visual communication of the European Union's federalist utopia SN - 9781785336195 AV - JN30 .I434 2017 PY - 2017/// CY - New York PB - Berghahn Books KW - European Union KW - Marketing KW - Visual communication KW - Political aspects KW - European Union countries KW - Electronic Books N1 - 2; Need for a paradise dream --; Manifestations of Eurofederalists' paradise dream --; The tale of seductive Europa --; Welcome to the center of the European mandala! --; Europa's sacred gaze --; The European Central Bank's story of abundance: in between sacred rituals and political marketing --; The promise of European rituals --; "Rise like a phoenix": a new anthem for (federal) Europe --; The 2014 elections of the European Parliament: preparing for a European carnival; 2; b N2 - Drawing upon the disciplines of politics, anthropology, psychoanalysis, aesthetics and cinema studies, Salgo presents a new way of looking at the "art of European unification" and to highlight the mythical sources of the federalist project. The visual narratives constitute the main object of inquiry - the iconography of the new "Europa" series of euro banknotes and the videos launched by the European Commission, the European Parliament and by the European Central Bank, through which the supranational elite seek to generate "collective effervescence," allow for a European carnival to take place, and prompt citizens to pledge allegiance to the sacred dogma of the "ever closer union," thereby strengthening the organization's legitimacy UR - httpss://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=1491079&site=eds-live&custid=s3260518 ER -