TY  - BOOK
AU  - Dixon,Kevin
AU  - Gibbons,Tom
TI  - The impact of the 2012 Olympic and Paralympic Games: diminishing contrasts, increasing varieties 
T2  - Palgrave pivot
SN  - 9781137405081
AV  - GV722 2012 .I473 2014
PY  - 2014///
CY  - Basingstoke
PB  - Palgrave Macmillan
KW  - Electronic Books
N1  - 2; 1. Introduction; Kevin Dixon and Tom Gibbons --; 2. The 2012 Paralympics and Perceptions of Disability in the UK; Stuart Braye, Kevin Dixon and Tom Gibbons --; 3. The GB Football Team for London 2012: What's all the fuss about?; Tom Gibbons, Kevin Dixon, Stuart Braye --; 4. London 2012: The Women's Games? Examining the Photographic Evidence; Amy Godoy-Pressland and Gerald Griggs --; 5.A Critical Examination of the London 2012 Legacy; Mike McGuinness --; 6. Conclusion: Diminishing Contrasts, Increasing Varieties; Tom Gibbons and Kevin Dixon; 2; b
N2  - During the Games and in their immediate aftermath, the London 2012 Olympics and Paralympics were heralded a success. The hosts, Great Britain, were celebrated by the media and the International Olympic Committee for the outward promotion of equality, tolerance and unity as well as inspiring a legacy to continue these core Olympic and Paralympic values. This volume attempts to question these assumed 'successes' using both qualitative and quantitative methods. Each chapter negotiates a different sociological topic relating to the juxtaposition between the assumed equality, tolerance and unity of London 2012, including perceptions of disabilities, gender equality and national identities. Addressing key controversies that emerged before, during and after the spectacle of the Games, this collection uses the sociological concept of 'diminishing contrasts, increasing varieties' to evaluate the real legacy of London 2012
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