Francesconi, Sabrina.

Reading Tourism Texts A Multimodal Analysis. - Bristol : Channel View Publications 2014. - 1 online resource (xi, 184 pages) - Tourism and cultural change ; 36 .

Includes bibliographies and index.

This volume explores the relationship between tourism and travel texts and contemporary society, and how each is shaped by the other. A multimodal analysis is used to consider a variety of texts including novels, brochures, blogs, websites, radio commercials, videos, postcards and authentic tourist pictures and their meaning-making dynamics within the tourism discourse. The book looks at the ways in which these different texts have influenced how tourists and travellers have been viewed over time and how we envision ourselves as tourists or travellers. It puts forward multimodal analysis as th



9781845414283 9781306463386


Tourism--Social aspects.
Travel writing.


Electronic Books.

G155 / .R433 2014