TY  - BOOK
AU  - De Bonis,Susan
TI  - A practical guide to the media business
T2  - Digital & social media marketing & advertising collection,
SN  - 9781631571947
AV  - HF5826.5 
PY  - 2015///.]
CY  - New York, New York (222 East 46th Street, New York, NY 10017)
PB  - Business Expert Press
KW  - Advertising media planning
KW  - Mass media
KW  - [genre]
N1  - Part of: 2014 digital library; 2; 1. Media today and beyond --; 2. Media basics --; 3. Print media --; 4. Radio --; 5. Television --; 6. The World Wide Web --; 7. Social media and mobile marketing --; Index; Access restricted to authorized users and institutions; 2; b
UR  - https://go.openathens.net/redirector/ciu.edu?url=https://portal.igpublish.com/iglibrary/search/BEPB0000327.html
ER  -