TY - BOOK AU - Chambers,Lindsay AU - Morehead,Jennifer AU - Sallee,Heather TI - Make your business social: engage your customers with social media T2 - Digital and social media marketing and advertising collection, SN - 9781952538018 AV - HF5414 .M354 2020 PY - 2020/// CY - New York, New York (222 East 46th Street, New York, NY 10017) PB - Business Expert Press KW - Online social networks KW - Internet marketing KW - Internet advertising KW - Social marketing KW - Social media KW - Marketing KW - Social media marketing KW - Business marketing KW - E-mail marketing KW - Salesboxer KW - Digital marketing KW - Digital marketing plan KW - Business advertising KW - Advertising KW - Branding KW - Content marketing KW - Facebook KW - Twitter KW - Instagram KW - LinkedIn KW - YouTube KW - Social media advertising KW - Manage social media KW - Manage social media for business KW - Marketing plan KW - Setting up social media for marketing KW - Best social media platforms for businesses KW - Free marketing for small businesses KW - Social media for small business owners KW - Electronic books N1 - 2; Chapter 1. Why spend the time on social media? --; Chapter 2. Take it offline to develop your social media content --; Chapter 3. Cultivate an audience --; Chapter 4. Make it visual --; Chapter 5. Facebook --; Chapter 6. Instagram and Pinterest --; Chapter 7. LinkedIn --; Chapter 8. YouTube --; Chapter 9. Twitter --; Chapter 10. Next-level social media --; Chapter 11. Hear from those who have done it well; 2; b; Also available in printing N2 - Social media has exploded, not only for individuals but for businesses too. Today, more than 83% of small business owners say they believe social media is essential for their companies. Make Your Business Social provides actionable solutions for business owners to create and sustain a successful social media presence. In Make Your Business Social you will learn how to: build or expand a social media audience for your business; create graphics, even if you're not a designer; choose the right platforms for your business; cultivate strategies for present and future social media; use real-life experience from current business owners.Make Your Business Social brings fresh insights from its three authors, who have spent years creating and managing social media for businesses. Within these pages, you will find the inspiration you need to expand your social media presence and add an appealing new dimension to your branding and marketing efforts UR - https://go.openathens.net/redirector/ciu.edu?url=https://portal.igpublish.com/iglibrary/search/BEPB0000990.html ER -