TY  - BOOK
AU  - Cowles,Ernest L.
AU  - Nelson,Edward
TI  - An introduction to survey researchErnest L. Cowles, Edward Nelson
T2  - Quantitative approaches to decision making collection,
SN  - 9781948976046
AV  - HM538 .I587 2019
PY  - 2019///
CY  - New York, New York (222 East 46th Street, New York, NY 10017)
PB  - Business Expert Press
KW  - Social surveys
KW  - Methodology
KW  - Questionnaires
KW  - Design
KW  - Sampling (Statistics)
KW  - Big Data
KW  - Ethical issues
KW  - Internet surveys
KW  - Interviewer training
KW  - Mailed surveys
KW  - Mobile devices
KW  - Mixed-mode surveys
KW  - Sampling
KW  - Surveys
KW  - Survey construction
KW  - Survey content
KW  - Survey panels
KW  - Survey processes
KW  - Survey reports
KW  - Survey technology
KW  - Telephone surveys
KW  - Web surveys
KW  - Electronic books
N1  - 2; Chapter 1. Introduction --; Chapter 2. Probability sampling --; Chapter 3. Total survey error --; Chapter 4. Factors to consider when tinking about surveys: the groundwork --; Chapter 5. Modes of survey delivery; 2; b; Also available in printing
N2  - This two-volume set is intended to introduce fundamentals of good survey research to students and practitioners of the survey process as well as end users of survey information. It describes key survey components needed to design, understand, and use surveys effectively and avoid the pitfalls stemming from bad survey construction and inappropriate methods. In this first volume, the authors concentrate on the fundamentals of survey development and design as well as provide a review of key components in survey
UR  - https://go.openathens.net/redirector/ciu.edu?url=https://portal.igpublish.com/iglibrary/search/BEPB0000865.html
ER  -