De Kluyver, Cornelis A., <br/><br/>
Global business strategy / 
Cornelis A. de Kluyver and John A. Pearce II. 
 - First edition. 
 - 1 online resource (xv, 267 pages) :  illustrations (some color) 
 - Strategic management collection,  2150-9646 .
 - aStrategic management collection. .
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<br/><br/>Part I. The global competitive environment. Chapter 1. The globalization of markets and competition ; Chapter 2. The globalization of companies and competitive advantage ; Chapter 3. The globalization of opportunity and risk ; Chapter 4. The globalization of corporate social responsibility --  Part II. Global strategy development. Chapter 5. Assessing a company's resource base and capabilities for going global ; Chapter 6. Global strategy formulation ; Chapter 7. Target market selection and entry strategies --  Part III. Global strategic management. Chapter 8. Globalizing the value proposition ; Chapter 9. Global positioning and branding  ; Chapter 10. Globalizing the value creation infrastructure ; Chapter 11. Globalizing the management model. 
<br/><br/> Access restricted to authorized users and institutions. 
<br/><br/> Global Business Strategy looks at the opportunities and risks associated with staking out a global competitive presence and introduces the fundamentals of global strategic thinking. The authors demonstrate how a company should change and adapt its domestic business model to achieve a competitive advantage as it expands globally. Our framework includes a company's business model, the strategic decisions a company needs to make as it globalizes its operations, and globalization strategies for creating a competitive advantage. A business model has four principal dimensions: market participation, the value proposition, the supply chain infrastructure, and its management model. 
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<br/><br/><br/>Mode of access: World Wide Web. <br/>System requirements: Adobe Acrobat reader. 
<br/><br/><label>ISBN: </label>9781637420430 
<br/><br/><label>Subjects--Topical Terms: </label><br/>International business enterprises--Management.<br/>Strategic planning.<br/>International trade.<br/>Investments, Foreign.
<br/><br/><label>Subjects--Index Terms: </label>Global strategy. Golbal competitive advantage. Business model. Value creation. Value proposition. Market participation. Supply chain infrastructure. Global management model. Global industry. Global branding. Innovation. Outsourcing. Offshoring. Global management. 
<br/><br/><label>Index Terms--Genre/Form: </label><br/>[genre]<br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HD62.4