TY  - BOOK
AU  - Strother,Stuart C
TI  - China: doing business in the Middle Kingdom 
T2  - International business collection,
SN  - 9781606492284
AV  - HF3836.5 
PY  - 2012///.]
CY  - [New York, N.Y.] (222 East 46th Street, New York, NY 10017)
PB  - Business Expert Press
KW  - International business enterprises
KW  - China
KW  - Commerce
KW  - Description and travel
KW  - Economic conditions
KW  - 2000-
KW  - international business
KW  - foreign direct investment (FDI)
KW  - expatriate
KW  - joint venture
KW  - global business
KW  - [genre]
N1  - Part of: 2012 digital library; Includes bibliographical references (pages 219-226) and index; 1. Introduction --; 2. History, philosophy, and religion --; 3. Culture --; 4. Economy --; 5. The consumer market --; 6. Marketing strategy --; 7. Sourcing in China --; 8. Business structures --; 9. Staffing and employment --; 10. Business etiquette --; 11. Negotiation --; 12. Daily life --; Notes --; References --; Index; Access restricted to authorized users and institutions; 2; b; Also available in printing
N2  - This book introduces the reader to essential information regarding business in China. Foreign firms typically engage China as a sourcing location or as a market to sell their goods. China is increasingly taking on a more prominent role in global business. After 30 years of economic reforms that have enabled China to become the workshop of the global economy, we are now witnessing the transformation of the "Middle Kingdom" into one of the world's largest consumer markets and one of the world's most productive centers of innovation. This book covers topics such as history, culture, economy, marketing, sourcing, staffing, etiquette, negotiation, and daily life. Anyone hoping to achieve global business success in the 21st century must be familiar with these concepts
UR  - https://go.openathens.net/redirector/ciu.edu?url=https://portal.igpublish.com/iglibrary/search/BEPB0000117.html
ER  -