TY - BOOK AU - Surma,Jerzy TI - Business intelligence: making decisions through data analytics T2 - Strategic management collection, SN - 9781606491867 AV - HD38.7 PY - 2011///.] CY - [New York, N.Y.] (222 East 46th Street, New York, NY 10017) PB - Business Expert Press KW - Business intelligence KW - Competing on analytics KW - Online analytical processing KW - Data warehouse KW - Information management KW - Business process monitoring KW - Data mining KW - Customer intelligence KW - Value-based management KW - [genre] N1 - Includes bibliographical references (pages 139-143) and index; Introduction --; 1. An introduction to business intelligence --; 2. The data warehouse --; 3. The basics of business analysis --; 4. Advanced business analysis --; 5. Customer intelligence --; 6. Business intelligence and value-based management --; Conclusion --; Notes --; References --; Index; Access restricted to authorized users and institutions; 2; b; Also available in printing N2 - This book is about using business intelligence as a management information system for supporting managerial decision making. It concentrates mainly on practical business issues and demonstrates how to apply data warehousing and data analytics to support decision making. This book progresses through a logical sequence, starting with data model infrastructure, then data preparation, followed by data analysis, integration, knowledge discovery, and fi nally the actual use of discovered knowledge. All examples are based on the newest achievements in business intelligence (BI). Finally, this book outlines an overview of a methodology that takes into account the complexity of developing applications in an integrated BI environment UR - https://go.openathens.net/redirector/ciu.edu?url=https://portal.igpublish.com/iglibrary/search/BEPB0000064.html ER -