Villamor, Stephanie Espinoza, <br/><br/>
Practical marketing for the academic library /Stephanie Espinoza Villamor and Kimberly Shotick. 

 - Santa Barbara, California :  Libraries Unlimited, an imprint of ABC-CLIO, LLC,  (c)2022. 
 - xviii, 137 pages :  illustrations ;  24 cm 
<br/><br/>Includes bibliographies and index. 
<br/><br/>Building your team --  Defining your areas --  Marketing for the mind --  Marketing from the heart --  Diversity, equity, and inclusion --  Assessing the program --  Marketing to faculty, staff, and administration. 
<br/><br/> "This down-to-earth book offers practical marketing solutions for reaching students, faculty, and administration in community college and university libraries, based on real-world examples of team-based communication and practice"-- 
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<br/><br/><label>ISBN: </label>9781440872228 
<br/><br/><label>LCCN: </label>2021058387 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Academic libraries--Marketing.<br/>Academic libraries--Public relations.<br/>Libraries and colleges.<br/>Academic libraries--United States--Case studies.
<br/><br/><label>LC Class. No.: </label>Z716  / .P733 2022