TY  - BOOK
AU  - Greenwell,T.Christopher
AU  - Danzey-Bussell,Leigh Ann
AU  - Shonk,David J.
AU  - 
TI  - Managing sport events
SN  - 9780736096119
AV  - GV713.S559.M363 2014 
PY  - 2014///
CY  - Champaign, Illinois
PB  - Human Kinetics
KW  - Sports administration
KW  - Special events
KW  - Management
N1  - 2; Chapter 1. Understanding the sport event industry --; chapter 2. Event conceptualization --; chapter 3. Event bidding --; chapter 4. Event staffing --; chapter 5. Event budgeting --; chapter 6. Event sponsorship --; chapter 7. Event marketing --; chapter 8. Media promotion and relations --; chapter 9. Contract considerations --; chapter 10. Risk management and negligence --; chapter 11. Event services and logistics --; chapter 12. Event-day management --; chapter 13. Postevent details and evaluation; 2
N2  - Whether it's a local event, county championship or international competition, running a successful sport event requires the knowledge and skills of planning organising, promotion, leadership and communication. This title provides the principles and practices related to effective event management
ER  -