Kasbekar, Asha, <br/><br/>
Pop culture India! :  media, arts, and lifestyle / 
Asha Kasbekar. 
 - Santa Barbara, California :  ABC-CLIO,  (c)2006. (Boston, Massachusetts :  Credo Reference,  (c)2012). 
 - 1 online resource (16 entries) :  57 images, digital files. 
 - Popular culture in the contemporary world .
<br/><br/>Includes bibliographical references. 
<br/><br/>Introduction --  Music --  Theater --  Indian literature in English --  Print media in India- newspapers and magazines --  Radio --  Television --  Cinema --  Cricket --  Consumer culture --  Conclusion. 
<br/><br/> India leads the United States in producing movies (Bollywood employs over one million people) and music (from rock to raga), and its people are every bit as addicted to sports, television, and pop culture as Americans. As for actor-politicians, the Indian state of Tamil Nadu has elected film stars as heads of government since 1967.  Pop Culture India! Media, Arts, and Lifestyle follows the rise of modern India's pop culture world, especially since the 1980s, when relaxed censorship and economic liberalization led to an explosion in movies, music, mass media, consumerism, spiritual practices, and more. It is a captivating introduction to a diverse nation whose appetite for entertainment has led to some surprising twists and turns in recent history. 
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<br/><br/><label>ISBN: </label>9781849723862 
<br/><br/><label>LCCN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Popular culture--Economic aspects--India.<br/>Popular culture--Social aspects--India.<br/>Popular culture--India.<br/>Religion and culture--India.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>DS428  / .P673 2012 DS428