Routledge handbook of sport management /edited by Leigh Robinson ... [and others. 

 - London ;  New York :  Routledge,  (c)2012. 
 - xxi, 470 pages :  illustrations ;  26 cm. 
 - Routledge international handbooks .
<br/><br/>Includes bibliographies and index. 
<br/><br/>Part I. Managing the performance of sport organizations --  Part II. Managing human resources in sport organizations --  Part III. The marketing of sport --  Part IV. The economic of sport. 
<br/><br/> This is the most up-to-date and comprehensive guide to theory and practice in sport management ever published. It provides students  and scholars with a broad-ranging survey of current thinking in contemporary sport management exploring best practice in core functional areas and identifying important future directions for new research.  Key topics covered in the book include : managing performance, marketing, human resource management, economic and finance of sport, strategy, managing change, governance of sports organizations, customer relations, and branding and retail. 
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<br/><br/><label>ISBN: </label>9780203807224 9780415587884 
<br/><br/><label>LCCN: </label>2011029795 
<br/><br/><label>Nat. Bib. Agency Control No.: </label>015884512  Uk 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sports administration.
<br/><br/><label>LC Class. No.: </label>GV713  / .R688 2012 GV713