TY  - BOOK
AU  - Perloff,Richard M
TI  - The dynamics of persuasion /Richard M. Perloff
AV  - BF637 .D963 1993
PY  - 1993///
CY  - Hillsdale, New Jersey
PB  - L. Erlbaum
KW  - Persuasion (Psychology)
KW  - Mass media
KW  - Psychological aspects
KW  - Attitude change
N1  - 1 (pages 355-394) and indexes; 2
ER  -