TY - BOOK AU - Mulka,Lisa AU - Catalano,Brittany AU - Dadd,Stacey AU - Jacques,Ally AU - Lange,Mandy TI - Essentials of entrepreneurship SN - 9781626893306 AV - HB615.L274.E874 2018 PY - 2018/// CY - Warwick, Rhode Island PB - B.E. Publishing KW - Entrepreneurship KW - Textbooks KW - Textbook KW - Business Reference N1 - Characteristics of entrepreneurship --; Idea generation --; Business plan --; Market research process --; Business types --; Budgeting and accounting --; Sources of funding --; Economics of entrepreneurship --; Business leadership --; Business communication --; Ethical and legal considerations --; Foundations of management --; Human resources --; Product development --; Managing risk --; Marketing and selling --; Marketing mix --; Growth strategies --; Exit strategies; 2; 2; https://ciu.libwizard.com/f/copyright-requests ER -