Mitchell, Susan, 1958-,

Generation X : the young adult market / [print] by Susan Mitchell. - Ithaca, New York : New Strategist Publications, (c)1997. - xii, 261 pages ; 26 cm.

Chiefly statistical tables.

Includes bibliographies and index.




Young consumers--United States--Statistics.
Generation X--United States--Statistics.
Marketing research--United States--Statistics.

HN60.M682.G464 1997