TY  - BOOK
AU  - Ritzer,George
TI  - The McDonaldization of society: into the digital age 
SN  - 9781544398013
AV  - HM706.R615.M336 2021 
PY  - 2021///
CY  - Thousand Oaks, California
PB  - SAGE
KW  - Social structure
KW  - United States
KW  - Management
KW  - Social aspects
KW  - Fast food restaurants
KW  - Rationalization (Psychology)
KW  - Business & Finance
KW  - Business Negotiating
KW  - Sociology
N1  - Efficiency and calculability: consumers 1 --; Predictability and control: consumers 2 --; Efficiency and calculability: McJobs and other McDonaldized occupations 2 --; Irrationality: the basic dimensions --; Epilogue: McDonaldization in the age of COVID-19; 1
N2  - "The McDonaldization of Society is George Ritzer's seminal work of critical sociology that updates and applies Max Weber's rationalization thesis to the the late 20th and early 21st century. The central premise of McDonaldization is that the fast food restaurant has become the model for the rationalization process today, creating a system of operation based on efficiency, calculability, predictability, and control that has been adopted across a wide ranges of businesses, organizations, and social institutions"--
ER  -