TY  - BOOK
AU  - Salvatore,Dominick
TI  - Managerial economics in a global economy
SN  - 9780190848255
AV  - HD30.S182.M363 2019 
PY  - 2019///
CY  - New York
PB  - Oxford University Press
KW  - Managerial economics
KW  - Microeconomics
KW  - International Economics
N1  - Introduction --; The nature and scope of managerial economics --; Demand, supply, and equilibrium analysis --; Optimization techniques and new management tools --; Demand analysis --; Demand theory --; Demand estimation --; Demand forecasting --; Production and cost analysis --; Production theory and estimation --; Cost theory and estimation --; Market structure and pricing practices --; Market structure : perfect competition, monopoly, and monopolistic competition --; Oligopoly and firm architecture --; Game theory and strategic behavior --; Pricing practices --; Regulation, risk analysis, and capital budgeting --; Regulation and antitrust : the role of government in the economy --; Risk analysis --; Long-run investment decisions : capital budgeting; 4a; b
N2  - Managerial Economics in a Global Economy, Ninth Edition, synthesizes economic theory, decision sciences, and business administration to train students in making managerial decisions in the modern, globalized world. With an international perspective and a wealth of relevant examples, this text illustrates how local economic decision-making is now inescapably global. ~
ER  -