TY - BOOK AU - Funk,Tom TI - Web 2.0 and beyond: understanding the new online business models, trends, and technologies SN - 9780313351877 AV - HF5548.F982.W433 2009 PY - 2009/// CY - Westport, Connecticut PB - Praeger KW - Electronic commerce KW - Web 2.0 KW - Internet marketing KW - Information technology KW - Management N1 - 1 (pages 159.-165) and index; Introduction : what is Web 2.0 and how will it change my business? -- Power to the people --; Pull media, not push --; The Web as platform : the network is the computer --; Case studies : rapidly changing online landscapes --; Successful online business models for Web 2.0 and beyond --; Ten things you should do to make your business more "Web 2.0" -- The dark side : how the latest developments in cyber crime can ruin your day--or business --; Web 3.0 : what does the future hold?; 2 UR - http://www.loc.gov/catdir/toc/ecip0817/2008020074.html ER -