Introduction to business : a primer on basic business operations / Patrice Flynn.
Material type: TextSeries: Business career development collectionPublisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2020.]Edition: First editionDescription: 1 online resource (xiii, 144 pages) : illustrations (some color)Content type:- text
- computer
- online resource
- 9781949991499
- HD30.37
- COPYRIGHT NOT covered - Click this link to request copyright permission: https://lib.ciu.edu/copyright-request-form
Item type | Current library | Collection | Call number | URL | Status | Date due | Barcode | |
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Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) | G. Allen Fleece Library ONLINE | HD30.37 (Browse shelf(Opens below)) | Link to resource | Available | BEP9781949991499 | |||
Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) | G. Allen Fleece Library | Non-fiction | HD30.37 (Browse shelf(Opens below)) | Link to resource | Available | 9781949991499 |
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Chapter 1. The functional areas of business -- Chapter 2. Business and the economy -- Chapter 3. Business legal structure -- Chapter 4. Growth -- Chapter 5. Going global -- Chapter 6. Entrepreneurship -- Chapter 7. Financial management -- Chapter 8. Equity finance -- Chapter 9. Debt finance -- Chapter 10. Big data -- Chapter 11. Marketing -- Chapter 12. Management.
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In primer form, Dr. Patrice Flynn clarifies the functional areas of business, a term used to describe what every businessperson needs to understand to be successful, from entrepreneurship to small business development, legal structure, going global, finance, big data, marketing, management,and more. It provides professors with just the right amount of rigorous content for a single-semester course at a 2-year community college, 4-year college, and international university. Each chapter is a stand-alone document, corresponding to approximately 1 week of classroom time when supplemented with real-time business examples as illustrated. This primer demonstrates how a master teacher teaches new century students, thus giving supremacy to pedagogy along with rigorous content. The primer can be used with both business students and the growing group of nonbusiness students interested in learning how business worksbefore entering the world of work. Every student will come away not only with a sense of the business areas that pique their interest but also with a deeper understanding of business from which to craft next career steps.
COPYRIGHT NOT covered - Click this link to request copyright permission:
https://lib.ciu.edu/copyright-request-form
Mode of access: World Wide Web.
System requirements: Adobe Acrobat reader.
Description based on PDF viewed 11/28/2019.
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