Disruptive innovation and digital transformation : 21st century new growth engines / Marguerite L. Johnson.
Material type: TextSeries: Service systems and innovations in business and society collectionPublisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, [(c)2021.]Edition: First editionDescription: 1 online resource (xvi, 181 pages) : illustrationsContent type:- text
- computer
- online resource
- 9781952538933
- Disruptive technologies
- Technological innovations
- Disruptive innovation
- Digital transformation
- Innovation management
- Platforms
- Business models
- Networked ecosystems
- Strategy
- Transformational leadership
- Business transformation
- Entrepreneurship
- Startups
- Open innovation
- Collaboration
- Marketing
- Internet of Things (IoT)
- Digital disruption
- Innovation ecosystems
- Digital marketing
- HD45
- COPYRIGHT NOT covered - Click this link to request copyright permission: https://lib.ciu.edu/copyright-request-form
Item type | Current library | Collection | Call number | URL | Status | Date due | Barcode | |
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Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) | G. Allen Fleece Library ONLINE | HD45 (Browse shelf(Opens below)) | Link to resource | Available | BEP9781952538933 | |||
Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) | G. Allen Fleece Library | Non-fiction | HD45 (Browse shelf(Opens below)) | Available | 9781952538933 |
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Part I. It's the background. Introduction: digital was missed ; Chapter 1. The origins of disruptive innovation customers' expectations (DICE) theory -- Part II. It's the framework. Chapter 2. Modeling theories of disruptive innovation ; Chapter 3. Challenging the innovation mindset -- Part III. It's mastery. Chapter 4. Data in the hands of many ; Chapter 5. First-mover advantage -- Part IV. It's control. Chapter 6. Hold the line and prepare to advance ; Chapter 7. Open innovation and networked ecosystems -- Part V. Epilogue.
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Disruptive innovation and digital transformation: 21 century new growth engines is for executive leadership, senior management, innovation catalysts, and digital marketing teams tasked with transforming businesses by accelerating growth through disruptive innovations and digital capabilities. It is a practical guide with concise insights for understanding the applications of disruptive innovation and how to iteratively apply them to projects and opportunities. It garners insights from the best minds across relevant disciplines--from its original theory and latest updates--to arrive at new insights on digital transformation. The author evolves key approaches to disruptive innovation theory to reveal new digital applications and tells leaders what to look for-major categories of customers' expectations in an escalating pattern to understand in what context digital plus disruptive innovations must be aligned with consumer preferences, environments, and the jobs-to-be-done, which is modeled in a new theory, Disruptive Innovation Customers' Expectations (DICE). DICE provides methods to use to lead digital disruption across products, services, and business models. DICE translates the vague parts of disruptive innovation by simplifying them down to what-to-do. DICE takes away the elusive nature of disruptive innovation by advising leaders: how to scan, to track, and to detect disruptions. This book provides leaders with the right lenses to filter markets, giving order to complexity, and making disruptive innovation simpler.
COPYRIGHT NOT covered - Click this link to request copyright permission:
https://lib.ciu.edu/copyright-request-form
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