The business of music management : how to survive and thrive in today's music industry / Tom Stein.

Chapter 1. The business of music is still business -- Chapter 2. Developing your music career -- Chapter 3. The artist as entrepreneur -- Chapter 4. Business planning and development: early stages -- Chapter 5. How to write a music business plan -- Chapter 6. Create your business entity -- Chapter 7. Marketing, branding, and sales: how to find your fan base and promote your music -- Chapter 8. Music marketing: how to make an EPK (electronic promo kit) -- Chapter 9. Networking in the music industry -- Chapter 10. Seven steps to the sale: how to sell your music and yourself -- Chapter 11. Get paid for your music, live venue performance contracts -- Chapter 12. Industry trends, starting and growing your business as an entrepreneur -- Chapter 13. A&R, streaming for artists, how to publish your music and get it on Spotify -- Chapter 14. Odds and ends: making recordings, the sound check, and teaching music -- Chapter 15. Entrepreneurship and psychology: how to improve your thinking to enhance success.

The book's focus is on successful music entrepreneurship and career development in the global music and entertainment industry.

Mode of access: World Wide Web.

System requirements: Adobe Acrobat reader.

Description based on PDF viewed 03/25/2021.