MARC details
| 000 -LEADER |
|---|
| fixed length control field |
03929nam a2200589 i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
9781949443424 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
BEP |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20241023114910.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
|---|
| fixed length control field |
m eo d |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
|---|
| fixed length control field |
cr cn |||m|||a |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
181212s2019 nyua foab 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781949443424 |
| Qualifying information |
|
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)1078753865 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(CaBNVSL)swl000408799 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
CaBNVSL |
| Language of cataloging |
eng |
| Description conventions |
rda |
| Transcribing agency |
CaBNVSL |
| Modifying agency |
CaBNVSL |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HD30.28 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Edmondson, Michael, |
| Relator term |
|
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Strategic thinking and writing / |
| Statement of responsibility, etc. |
Michael Edmondson. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
First edition. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
New York, New York (222 East 46th Street, New York, NY 10017) : |
| Name of producer, publisher, distributor, manufacturer |
Business Expert Press, |
| Date of production, publication, distribution, manufacture, or copyright notice |
[(c)2019.] |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
1 online resource (xx, 154 pages) : |
| Other physical details |
illustrations. |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
computer |
| Media type code |
c |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
online resource |
| Carrier type code |
cr |
| Source |
rdacarrier |
| 347 ## - DIGITAL FILE CHARACTERISTICS |
|---|
| File type |
data file |
| Source |
rda |
| 490 1# - SERIES STATEMENT |
|---|
| Series statement |
Corporate communication collection, |
| ISBN |
2156-8170 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographies and index. |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Part 1. Thinking -- |
| Title |
1. The types of thinking -- |
| -- |
2. The components of thinking -- |
| -- |
3. Strategic thinking -- |
| -- |
4. The process of strategic thinking -- |
| -- |
Part 2. Writing -- |
| -- |
5. Amazon's six-page memo -- |
| -- |
6. Three writing strategies -- |
| -- |
7. Strategic business writing -- |
| -- |
8. Strategic writing topics -- |
| -- |
Appendix. List of 300 words and definitions -- |
| -- |
About the author -- |
| -- |
Index. |
| 506 ## - RESTRICTIONS ON ACCESS NOTE |
|---|
| Terms governing access |
Access restricted to authorized users and institutions. |
| 520 3# - SUMMARY, ETC. |
|---|
| Summary, etc. |
In today's hyperconnected, dynamic, and ever-changing global marketplace, storytelling is the new strategic imperative for organizations that want to achieve and sustain growth. The power of narrative, however, is built upon the foundation of strategic thinking and writing. As technology has democratized the power to share stories with the world, succeeding in today's age of collaborative commerce demands that leaders on all levels develop and enhance the business competency of storytelling built on strategic thinking and writing in order to drive customer engagement, enhance business performance, and remain relevant. Perhaps nowhere is the evidence of storytelling more prevalent than Amazon. In his 2018 annual letter, Amazon founder and CEO Jeff Bezos repeated his rule that PowerPoint is banned in executive meetings. Bezos replaced PowerPoint slides with a six-page narrative that executives prepare. The start of each meeting involves attendees reading the six-page narrative for 30 minutes followed by a discussion. Writing the six-page memo requires research, time, and multiple revisions. The six-page memo also requires one to think and write strategically. That's where this publication can help. Part one consists of three chapters that focus on examining the various definitions associated with thinking and the process of strategic thinking. Part two shifts the attention toward strategic writing and provides the reader with a step-by-step guide on how to create a clear, concise, and compelling six-page memo. |
| 530 ## - COPYRIGHT INFORMATION: |
|---|
| COPYRIGHT INFORMATION |
COPYRIGHT NOT covered - Click this link to request copyright permission: |
| Uniform Resource Identifier |
<a href="b">b</a> |
| 530 ## - COPYRIGHT INFORMATION: |
|---|
| COPYRIGHT INFORMATION |
|
| 538 ## - SYSTEM DETAILS NOTE |
|---|
| System details note |
Mode of access: World Wide Web. |
| 538 ## - SYSTEM DETAILS NOTE |
|---|
| System details note |
System requirements: Adobe Acrobat reader. |
| 588 ## - SOURCE OF DESCRIPTION NOTE |
|---|
| Source of description note |
Title from PDF title page (viewed on December 12, 2018). |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Strategic planning. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Business writing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Critical thinking. |
| 653 ## - INDEX TERM--UNCONTROLLED |
|---|
| Uncontrolled term |
business |
| 653 ## - INDEX TERM--UNCONTROLLED |
|---|
| Uncontrolled term |
communication |
| 653 ## - INDEX TERM--UNCONTROLLED |
|---|
| Uncontrolled term |
corporate communication |
| 653 ## - INDEX TERM--UNCONTROLLED |
|---|
| Uncontrolled term |
leadership |
| 653 ## - INDEX TERM--UNCONTROLLED |
|---|
| Uncontrolled term |
professional development |
| 653 ## - INDEX TERM--UNCONTROLLED |
|---|
| Uncontrolled term |
strategic thinking |
| 653 ## - INDEX TERM--UNCONTROLLED |
|---|
| Uncontrolled term |
strategy |
| 653 ## - INDEX TERM--UNCONTROLLED |
|---|
| Uncontrolled term |
writing |
| 655 #0 - INDEX TERM--GENRE/FORM |
|---|
| Genre/form data or focus term |
[genre] |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
|---|
| Relationship information |
Print version: |
| International Standard Book Number |
9781949443417 |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
|---|
| Uniform title |
Corporate communication collection. |
| International Standard Serial Number |
2156-8170 |
| 856 40 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
<a href="https://go.openathens.net/redirector/ciu.edu?url=https://portal.igpublish.com/iglibrary/search/BEPB0000832.html">https://go.openathens.net/redirector/ciu.edu?url=https://portal.igpublish.com/iglibrary/search/BEPB0000832.html</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Library of Congress Classification |
| Usage before 2021-2022 |
CIU |
| Koha item type |
Online Book (LOGIN USING YOUR MY CIU LOGIN AND PASSWORD) |
| VENDOR |
Business Expert Press |
| LOCATION |
ONLINE |
| Barecode |
BEP9781949443424 |
| 902 ## - LOCAL DATA ELEMENT B, LDB (RLIN) |
|---|
| c |
1 |
| d |
Cynthia Snell |