MARC details
000 -LEADER |
fixed length control field |
03245nam a2200421 i 4500 |
001 - CONTROL NUMBER |
control field |
10464095 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
CaPaEBR |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20240726104649.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
110429s2011 nyu foab 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781606491423 |
Qualifying information |
|
040 ## - CATALOGING SOURCE |
Original cataloging agency |
CaBNVSL |
Language of cataloging |
eng |
Description conventions |
rda |
Transcribing agency |
CaBNVSL |
Modifying agency |
CaBNVSL |
050 04 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HD60 |
Item number |
.R484 2011 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Huefner, Ronald J. |
Relator term |
Author |
245 10 - TITLE STATEMENT |
Title |
Revenue management |
Remainder of title |
a path to increased profits / |
Statement of responsibility, etc. |
Ronald J. Huefner. |
250 ## - EDITION STATEMENT |
Edition statement |
first edition. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
[New York, N.Y. (222 East 46th Street, New York, NY 10017) : |
Name of publisher, distributor, etc. |
Business Expert Press, |
Date of publication, distribution, etc. |
(c)2011. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
1 electronic text (x, 145 pages) : |
Other physical details |
digital file. |
336 ## - CONTENT TYPE |
Content type term |
text |
Content type code |
txt |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
computer |
Media type code |
c |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier type term |
online resource |
Carrier type code |
cr |
Source |
rdacarrier |
347 ## - DIGITAL FILE CHARACTERISTICS |
File type |
data file |
Source |
rda |
490 1# - SERIES STATEMENT |
Series statement |
Managerial accounting collection, |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
|
505 00 - FORMATTED CONTENTS NOTE |
Formatted contents note |
Preface -- |
Title |
Acknowledgments -- |
-- |
1. Introduction to revenue management -- |
-- |
2. Applications of revenue management -- |
-- |
3. Tools for analysis of revenue management -- |
-- |
4. Tools for analysis of revenue management, continued -- |
-- |
5. Revenue management and capacity analysis -- |
-- |
6. Revenue management and the theory of constraints -- |
-- |
7. Elements of pricing -- |
-- |
8. Revenue management techniques -- |
-- |
9. Relating revenue management to customer value -- |
-- |
10. Customer reactions to revenue management techniques -- |
-- |
11. Assessing the profitability of customers -- |
-- |
12. Making revenue management decisions -- |
-- |
13. The future of revenue management -- |
-- |
Notes -- |
-- |
References -- |
-- |
Index. |
520 3# - SUMMARY, ETC. |
Summary, etc. |
This book describes the emerging field of revenue management and its applications across a broad spectrum of business activity. It recounts the history and development of revenue management and addresses the analytical tools needed to integrate revenue management into management generally and financial and accounting practice in particular. The book discusses and assesses various pricing practices and other revenue management techniques. It gives particular attention to the role of capacity analysis and the connection of revenue management to the theory of constraints. While revenue management originated in the service industries, it is now practiced across a broad spectrum of business and not-for-profit organizations. This book will be a useful guide to managers at all levels who wish to give greater consideration to the importance of revenue management in their organizations. |
530 ## - COPYRIGHT INFORMATION: |
COPYRIGHT INFORMATION |
COPYRIGHT NOT covered - Click this link to request copyright permission: |
Uniform Resource Identifier |
<a href="b">b</a> |
530 ## - COPYRIGHT INFORMATION: |
COPYRIGHT INFORMATION |
|
538 ## - SYSTEM DETAILS NOTE |
System details note |
Mode of access: World Wide Web. |
538 ## - SYSTEM DETAILS NOTE |
System details note |
System requirements: Adobe Acrobat reader. |
588 ## - SOURCE OF DESCRIPTION NOTE |
Source of description note |
Title from PDF t.p. (viewed on April 29, 2011). |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Revenue management. |
653 ## - INDEX TERM--UNCONTROLLED |
Uncontrolled term |
Revenue management |
653 ## - INDEX TERM--UNCONTROLLED |
Uncontrolled term |
Yield management |
653 ## - INDEX TERM--UNCONTROLLED |
Uncontrolled term |
Pricing |
653 ## - INDEX TERM--UNCONTROLLED |
Uncontrolled term |
Revenue analysis |
856 41 - ELECTRONIC LOCATION AND ACCESS |
Uniform Resource Identifier |
<a href="https://go.openathens.net/redirector/ciu.edu?url=https://portal.igpublish.com/iglibrary/search/BEPB0000069.html">https://go.openathens.net/redirector/ciu.edu?url=https://portal.igpublish.com/iglibrary/search/BEPB0000069.html</a> |
-- |
Click here to access this RESOURCE ONLINE | Login using your my.ciu username & password |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
|
DONATED BY: |
|
VENDOR |
Business Expert Press |
Classification part |
HD60.7 |
PUBLICATION YEAR |
(c)2011 |
LOCATION |
|
REQUESTED BY: |
|
-- |
|
-- |
NFIC |
-- |
Cynthia Snell |
902 ## - LOCAL DATA ELEMENT B, LDB (RLIN) |
a |
1 |
b |
Cynthia Snell |
c |
1 |
d |
Cynthia Snell |