The Frodo Franchise the Lord of the Rings and Modern Hollywood.
Thompson, Kristin.
The Frodo Franchise the Lord of the Rings and Modern Hollywood. - Berkeley : University of California Press, (c)2007. - 1 online resource (431 pages)
Includes bibliographies and index.
Contents; Part two: Building the franchise; List of illustrations; Preface and acknowledgments; List of interviews; Abbreviations; Introduction: sequel-itis; Part One: The Film; 1 / Prudent Aggression; 2 / Not Your Father's Tolkien; 3 / Handcrafting a Blockbuster; 4 / Flying Billboards and FAQs; 5 / Click to View Trailer; 6 / Fans on the Margins, Pervy Hobbit Fanciers, and Party goers; Part three: Beyond the movie; 7 / Licenses to Print Money; 8 / Interactive Middle-earth; Part Four: The Lasting power of the rings; 9 / Fantasy Come True; 10 / Right in Your Own Backyard; Notes; Index.
Once in a lifetime. The phrase comes up over and over from the people who worked on Peter Jackson's The Lord of the Rings. The film's seventeen Oscars, record-setting earnings, huge fan base, and hundreds of ancillary products attest to its importance and to the fact that Rings is far more than a film. Its makers seized a crucial moment in Hollywoodthe special effects digital revolution plus the rise of "infotainment" and the Internetto satisfy the trilogy's fans while fostering a huge new international audience. The resulting franchise of franchises has earned billions of dollars.
9780520932876
Lord of the Rings films--History and criticism.
Electronic Books.
PN1995 / .F763 2007
The Frodo Franchise the Lord of the Rings and Modern Hollywood. - Berkeley : University of California Press, (c)2007. - 1 online resource (431 pages)
Includes bibliographies and index.
Contents; Part two: Building the franchise; List of illustrations; Preface and acknowledgments; List of interviews; Abbreviations; Introduction: sequel-itis; Part One: The Film; 1 / Prudent Aggression; 2 / Not Your Father's Tolkien; 3 / Handcrafting a Blockbuster; 4 / Flying Billboards and FAQs; 5 / Click to View Trailer; 6 / Fans on the Margins, Pervy Hobbit Fanciers, and Party goers; Part three: Beyond the movie; 7 / Licenses to Print Money; 8 / Interactive Middle-earth; Part Four: The Lasting power of the rings; 9 / Fantasy Come True; 10 / Right in Your Own Backyard; Notes; Index.
Once in a lifetime. The phrase comes up over and over from the people who worked on Peter Jackson's The Lord of the Rings. The film's seventeen Oscars, record-setting earnings, huge fan base, and hundreds of ancillary products attest to its importance and to the fact that Rings is far more than a film. Its makers seized a crucial moment in Hollywoodthe special effects digital revolution plus the rise of "infotainment" and the Internetto satisfy the trilogy's fans while fostering a huge new international audience. The resulting franchise of franchises has earned billions of dollars.
9780520932876
Lord of the Rings films--History and criticism.
Electronic Books.
PN1995 / .F763 2007