The entrepreneurial mindset : strategies for continuously creating opportunity in an age of uncertainty /
McGrath, Rita Gunther.
The entrepreneurial mindset : strategies for continuously creating opportunity in an age of uncertainty / Rita Gunther McGrath and Ian MacMillan. - Boston, Mass. : Harvard Business School Press, (c)2000. - 1 online resource (xv, 380 pages)
Includes bibliographies and index.
Needed: An Entrepreneurial Mindset -- Framing the Challenge -- Building Blockbuster Products and Services -- Redifferentiating Products and Services -- Disrupting the Rules of the Game -- Building Breakthrough Competences -- Selecting Your Competitive Terrain -- Assembling Your Opportunity Portfolio -- Selecting and Executing Your Entry Strategy -- Putting Discovery-Driven Planning to Work -- Managing Projects with Uncertain Outcomes -- The Most Important Job: Entrepreneurial Leadership -- The Entrepreneurial Edge: When Strategy is Discovery.
"Using lessons drawn from leading entrepreneurs and entrepreneurial companies, The Entrepreneurial Mindset presents a set of practices for capitalizing on uncertainty and rapid change. The book provides simple but powerful ways to stop acting by the old rules and start thinking with the discipline of habitual entrepreneurs." "The Entrepreneurial Mindset is about succeeding in an unpredictable world. It will help everyone from independent entrepreneurs to managers of large corporations develop insights that others overlook, and then act on them to build the entrepreneurial organizations demanded by the future."--BOOK JACKET.
9781422160718
Entrepreneurship.
Leadership.
Electronic Books.
HB615 / .E587 2000
The entrepreneurial mindset : strategies for continuously creating opportunity in an age of uncertainty / Rita Gunther McGrath and Ian MacMillan. - Boston, Mass. : Harvard Business School Press, (c)2000. - 1 online resource (xv, 380 pages)
Includes bibliographies and index.
Needed: An Entrepreneurial Mindset -- Framing the Challenge -- Building Blockbuster Products and Services -- Redifferentiating Products and Services -- Disrupting the Rules of the Game -- Building Breakthrough Competences -- Selecting Your Competitive Terrain -- Assembling Your Opportunity Portfolio -- Selecting and Executing Your Entry Strategy -- Putting Discovery-Driven Planning to Work -- Managing Projects with Uncertain Outcomes -- The Most Important Job: Entrepreneurial Leadership -- The Entrepreneurial Edge: When Strategy is Discovery.
"Using lessons drawn from leading entrepreneurs and entrepreneurial companies, The Entrepreneurial Mindset presents a set of practices for capitalizing on uncertainty and rapid change. The book provides simple but powerful ways to stop acting by the old rules and start thinking with the discipline of habitual entrepreneurs." "The Entrepreneurial Mindset is about succeeding in an unpredictable world. It will help everyone from independent entrepreneurs to managers of large corporations develop insights that others overlook, and then act on them to build the entrepreneurial organizations demanded by the future."--BOOK JACKET.
9781422160718
Entrepreneurship.
Leadership.
Electronic Books.
HB615 / .E587 2000