The Oxford handbook of luxury business /edited by Pierre-Yves Donz�e, V�eronique Pouillard, and Joanne Roberts.

The Oxford handbook of luxury business /edited by Pierre-Yves Donz�e, V�eronique Pouillard, and Joanne Roberts. Luxury business - New York : Oxford University Press, (c)2020-] - 1 online resource. - Monthly - Oxford handbooks online .

Includes bibliographical references.

The History of Ideas on Luxury in the Early Modern Period / How to Manage Heritage Brands: The Case of Sleeping Beauties Revival / Why Luxury Brands Partner with Artists / Luxury in Emerging Markets: Towards Understanding New Prestige Brands in India / Consumers, Counterfeiters, and Luxury Goods / Luxury Tourism and Environmentalism / Christopher J. Berry -- Delphine Dion -- Annamma Joy, Russell W. Belk -- Glyn Atwal, Douglas Bryson, JP Kuehlwein -- Giacomo Gistri -- Geoffrey Jones.

This handbook is currently in development, with individual articles publishing online in advance of print publication. At this time, we cannot add information about unpublished articles in this handbook, however the table of contents will continue to grow as additional articles pass through the review process and are added to the site. Please note that the online publication date for this handbook is the date that the first article in the title was published online.



9780190932237


Luxury goods industry.

HD9999 / .O946 2020