Revenue management in service organizations /

Rouse, Paul, 1951-,

Revenue management in service organizations / Paul Rouse, William Maguire, Julie Harrison. - 1st ed. - 1 electronic text (x, 167 pages) : illustrations, digital file. - Managerial accounting collection, 2152-7121 . - Managerial accounting collection, .



Preface -- 1. Revenue management: an overview -- 2. Relating your business to its environment, building strategy from internal and external analysis -- 3. Pricing strategies and yield management -- 4. Process management -- 5. Cost and capacity management -- 6. Performance measurement -- 7. Summary -- Notes -- References -- Index.

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Revenue management is concerned with maximizing revenue flows while controlling costs. This is a new management framework combining conventional management accounting concepts and methods with notions of yield management, pricing, and process management. The revenue objective provides a unifying goal for the aforementioned concepts and methods that are especially suitable for service organizations, where revenue considerations are inextricably linked to the activities performed. While our focus is on service organizations, any organization will find something of value in this book.




Mode of access: World Wide Web.
System requirements: Adobe Acrobat reader.

9781606491485

10.4128/9781606491485 doi

2 BEP


Revenue management.
Service industries--Accounting.

Revenue management Service organizations Yield management Pricing Process management


[genre]

HD60.7