Cultural and heritage tourism and management /Tammie J. Kaufman.

Kaufman, Tammie J., 1969-,

Cultural and heritage tourism and management /Tammie J. Kaufman. - First edition. - New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, (c)2018. - 1 online resource (117 pages) - Tourism and hospitality management collection, .

Includes bibliographies and index.

1. Introduction to cultural and heritage tourism -- 2. Cultural and heritage tourism resources -- 3. Cultural and heritage tourism planning and development -- 4. Cultural and heritage tourism impacts: creating a sustainable experience -- 5. Marketing cultural and heritage tourism -- 6. The role of festivals in cultural and heritage tourism -- 7. Rural tourism development and the interdependence with cultural and heritage tourism -- 8. Addressing darker cultural and heritage attractions -- 9. Cultural and heritage tourism trends -- About the author -- Index.

The tourism industry continues to evolve as people's interests have changed. There has been a shift in the type of experiences sought when people travel. One of the reasons behind this is the desire for travelers to be more engaged as they travel and get to know a community through their culture and heritage. Tourists are craving authenticity. In an environment of chain restaurants, hotels, and stores people are seeking the differences of what communities offer. This book will be a guide to how a community can sustainably develop their cultural and tourism resources in order to attract and retain the sought-after cultural and heritage tourist.




Mode of access: World Wide Web.
System requirements: Adobe Acrobat reader.

9781631576034


Heritage tourism--Management.

cultural heritage historic sustainable planning tourism

G156 / .C858 2018