Business intelligence : making decisions through data analytics /
Surma, Jerzy,
Business intelligence : making decisions through data analytics / Jerzy Surma ; translated by Magdalena Górniakowska and Peter Gee. - 1st ed. - 1 electronic text (150 pages) : illustrations, digital file. - Strategic management collection, 2150-9646 . - Strategic management collection, .
Introduction -- 1. An introduction to business intelligence -- 2. The data warehouse -- 3. The basics of business analysis -- 4. Advanced business analysis -- 5. Customer intelligence -- 6. Business intelligence and value-based management -- Conclusion -- Notes -- References -- Index.
Access restricted to authorized users and institutions.
This book is about using business intelligence as a management information system for supporting managerial decision making. It concentrates mainly on practical business issues and demonstrates how to apply data warehousing and data analytics to support decision making. This book progresses through a logical sequence, starting with data model infrastructure, then data preparation, followed by data analysis, integration, knowledge discovery, and fi nally the actual use of discovered knowledge. All examples are based on the newest achievements in business intelligence (BI). Finally, this book outlines an overview of a methodology that takes into account the complexity of developing applications in an integrated BI environment.
Mode of access: World Wide Web.
System requirements: Adobe Acrobat reader.
9781606491867
10.4128/9781606491867 doi
2 BEP
Business intelligence.
Competing on analytics Online analytical processing Data warehouse Information management Business process monitoring Data mining Customer intelligence Value-based management
[genre]
HD38.7
Business intelligence : making decisions through data analytics / Jerzy Surma ; translated by Magdalena Górniakowska and Peter Gee. - 1st ed. - 1 electronic text (150 pages) : illustrations, digital file. - Strategic management collection, 2150-9646 . - Strategic management collection, .
Introduction -- 1. An introduction to business intelligence -- 2. The data warehouse -- 3. The basics of business analysis -- 4. Advanced business analysis -- 5. Customer intelligence -- 6. Business intelligence and value-based management -- Conclusion -- Notes -- References -- Index.
Access restricted to authorized users and institutions.
This book is about using business intelligence as a management information system for supporting managerial decision making. It concentrates mainly on practical business issues and demonstrates how to apply data warehousing and data analytics to support decision making. This book progresses through a logical sequence, starting with data model infrastructure, then data preparation, followed by data analysis, integration, knowledge discovery, and fi nally the actual use of discovered knowledge. All examples are based on the newest achievements in business intelligence (BI). Finally, this book outlines an overview of a methodology that takes into account the complexity of developing applications in an integrated BI environment.
Mode of access: World Wide Web.
System requirements: Adobe Acrobat reader.
9781606491867
10.4128/9781606491867 doi
2 BEP
Business intelligence.
Competing on analytics Online analytical processing Data warehouse Information management Business process monitoring Data mining Customer intelligence Value-based management
[genre]
HD38.7