The dynamics of persuasion /Richard M. Perloff.
Perloff, Richard M,
The dynamics of persuasion /Richard M. Perloff. - Hillsdale, New Jersey : L. Erlbaum, (c)1993. - xii, 411 pages : illistrations ; 25 cm.
92035942
Persuasion (Psychology)
Mass media--Psychological aspects.
Attitude change.
BF637 / .D963 1993 BF637
The dynamics of persuasion /Richard M. Perloff. - Hillsdale, New Jersey : L. Erlbaum, (c)1993. - xii, 411 pages : illistrations ; 25 cm.
92035942
Persuasion (Psychology)
Mass media--Psychological aspects.
Attitude change.
BF637 / .D963 1993 BF637