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Behavioral finance : psychology, decision-making, and markets /

Ackert, Lucy F,

Behavioral finance : psychology, decision-making, and markets / [print] Lucy F. Ackert, Richard Deaves. - Mason, Ohio : South-Western Cengage Learning, (c)2010. - xxxii, 392 pages : illustrations ; 25 cm.

ISBN: 9780324661170

Subjects--Topical Terms:
Investments--Psychological aspects.
Investments--Decision making.

LC Class. No.: HG4515.D285.B443 2010

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