The McDonaldization of society : into the digital age /
Ritzer, George,
The McDonaldization of society : into the digital age / [print] George Ritzer, University of Maryland. - Tenth edition. - Thousand Oaks, California : SAGE, (c)2021. - xi, 217 pages ; 23 cm
Efficiency and calculability: consumers 1 -- Predictability and control: consumers 2 -- Efficiency and calculability: McJobs and other McDonaldized occupations 2 -- Irrationality: the basic dimensions -- Epilogue: McDonaldization in the age of COVID-19.
"The McDonaldization of Society is George Ritzer's seminal work of critical sociology that updates and applies Max Weber's rationalization thesis to the the late 20th and early 21st century. The central premise of McDonaldization is that the fast food restaurant has become the model for the rationalization process today, creating a system of operation based on efficiency, calculability, predictability, and control that has been adopted across a wide ranges of businesses, organizations, and social institutions"--
9781544398013
2020042601
1980-2020
Social structure--United States.
Management--Social aspects--United States.
Fast food restaurants--Social aspects--United States.
Rationalization (Psychology)
Business & Finance
Business Negotiating.
Sociology.
HM706.R615.M336 2021
The McDonaldization of society : into the digital age / [print] George Ritzer, University of Maryland. - Tenth edition. - Thousand Oaks, California : SAGE, (c)2021. - xi, 217 pages ; 23 cm
Efficiency and calculability: consumers 1 -- Predictability and control: consumers 2 -- Efficiency and calculability: McJobs and other McDonaldized occupations 2 -- Irrationality: the basic dimensions -- Epilogue: McDonaldization in the age of COVID-19.
"The McDonaldization of Society is George Ritzer's seminal work of critical sociology that updates and applies Max Weber's rationalization thesis to the the late 20th and early 21st century. The central premise of McDonaldization is that the fast food restaurant has become the model for the rationalization process today, creating a system of operation based on efficiency, calculability, predictability, and control that has been adopted across a wide ranges of businesses, organizations, and social institutions"--
9781544398013
2020042601
1980-2020
Social structure--United States.
Management--Social aspects--United States.
Fast food restaurants--Social aspects--United States.
Rationalization (Psychology)
Business & Finance
Business Negotiating.
Sociology.
HM706.R615.M336 2021