A very short, fairly interesting and reasonably cheap book about international business /
Cairns, George,
A very short, fairly interesting and reasonably cheap book about international business / [print] George Cairns and Martyna Sliwa. - Los Angeles : SAGE, (c)2008. - viii, 176 pages ; 21 cm.
Classical and neo-classical theories of international trade -- Twentieth-century developments in trade theories and IB practice -- Investment theories of IB -- Institutions of international business -- The international business organization -- Delivering goods and services -- Finance, accounting and governance -- Managing people in the international arena.
With the ultimate question of why studying the world of Internatio- nal Business is important to you as an individual, the authors present an astute, conversational and stimulating exploration of contemporary International Business. With considerations such as the challenge to principles of business in the context of trading blocs, protectionism, and restricted trade; the effects of international governing bodies of the like the WTO, the IMF and the World Bank; and how everyone and everything fits into the larger picture, this short book looks at a very big and interesting field with humour and insightfulness.
9781412947626 9781412947633
International business enterprises.
International trade.
HD62.S633.V479 2008
A very short, fairly interesting and reasonably cheap book about international business / [print] George Cairns and Martyna Sliwa. - Los Angeles : SAGE, (c)2008. - viii, 176 pages ; 21 cm.
Classical and neo-classical theories of international trade -- Twentieth-century developments in trade theories and IB practice -- Investment theories of IB -- Institutions of international business -- The international business organization -- Delivering goods and services -- Finance, accounting and governance -- Managing people in the international arena.
With the ultimate question of why studying the world of Internatio- nal Business is important to you as an individual, the authors present an astute, conversational and stimulating exploration of contemporary International Business. With considerations such as the challenge to principles of business in the context of trading blocs, protectionism, and restricted trade; the effects of international governing bodies of the like the WTO, the IMF and the World Bank; and how everyone and everything fits into the larger picture, this short book looks at a very big and interesting field with humour and insightfulness.
9781412947626 9781412947633
International business enterprises.
International trade.
HD62.S633.V479 2008